Hotei          
Japanese Cuisine

Creative Direction
Branding
Typography
Web Design


A Journey Through Japanese Culinary Art

Hotei is a Japanese restaurant offering refined culinary experiences that captivate the senses, immersing guests in a narrative of exquisite flavors and harmonious blends.

The brand identity draws inspiration from the Japanese concept of Shibui, interpreted through three key principles: connection, dynamism, and balance. These elements are seamlessly integrated into the visual identity, shaping the brand’s essence with an expression that is elegant, bold, and dynamic.



London – Geneva – International