Prismora
Architecture and design studio
An architecture studio’s identity, built like one of its buildings.
01The brief
Architecture branding tends to look alike. Prismora wanted an identity that reflects how its architects think, without falling back on generic corporate codes.
02The idea
Structure as identity: a strict grid, angled planes taken from the studio’s work and a single blue.
03The system
It scales from posters and editorial layouts to signage, presentations and technical documents.
Credits
Next projectEuropean Football ClubsClientPrismora
Creative direction, identity and brandingAlma Terrones
About
Geneva · Working internationallyAlma Terrones ![]()
is a Brand Designer and Art Director based in Geneva. She builds brands, visual identities and the experiences that bring them to life, wherever people meet them.
is a Brand Designer and Art Director based in Geneva. She builds brands, visual identities and the experiences that bring them to life, wherever people meet them.Off-screen
Family, sport, long roads and high mountains.
Over more than a decade in London and Geneva, she has worked with sport, luxury and media brands, including European Football Clubs, Audemars Piguet, FIFA and the World Economic Forum, and in‑house at the Financial Times and Condé Nast’s VOGUE. She holds an MA in Communication Design from Central Saint Martins.
Alma is drawn to the moment a brand leaves the screen: the invitation in someone’s hand, the arch guests walk through, the box on the doorstep. She designs identities that hold up there, with a founder’s instinct for what actually needs to work.
Services
Art DirectionCreative DirectionBrand IdentityEvent & Brand ExperiencePackaging Design
Availability
Open to full-time and freelance roles
Contact
CV
Available on request
Contact
Collaborations & enquiriesiraldy.terrones@gmail.com
Based in Geneva · Working with clients in Switzerland, the UK and internationally